Rated 5 Stars on Trustpilot

Ready to scale
to 8 figures?

Driving DTC Growth through Creative Strategy and Profit focused Media Buying.

£100m+

Revenue
generated

2000+

Creatives produced
monthly

100+

Brands
scaled

Helped scale sales by 300%
Helped scale revenue by 70% profitably
Profitably scaled revenue by 268%
Scaled sales by 100%
Helped scale sales by 1200%
Helped scale sales by 208%
Helped scale revenue by 70% profitably
Helped scale sales by 300%
Scaled sales by 100%
Helped scale sales by 1200%
Helped scale sales by 208%
Helped scale revenue by 70% profitably
Scaled sales by 171%
Profitably scaled revenue 100+%
Profitably scaled revenue by 100%
Helped scale sales by 300%
Scaled from 100 to 5000 subscribers
Scaled daily orders
from 200 to 1000
Helped scale sales by 208%
Scaled sales by 171%
Helped scale sales by 300%
Scaled from 100 to 5000 subscribers
Scaled daily orders
from 200 to 1000
Helped scale sales by 208%

Our Ads look good, but perform better.

Data-backed creatives built to lower CAC and scale profitably.

What our partners are saying...

What our partners
are saying...

Don't take our word for it!

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Apply for a FREE Growth Audit

Trusted by leading
ecom brands

These brands partnered with us to turn
clicks into loyal customers through
strategic creative growth.

Apply for a FREE Growth Audit

Real relationships, real results.

Real relationships,
real results.

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The art & science of creative performance

We have developed industry-leading best practices to ensure creative and paid social optimisation work in synergy to scale ad spend profitably.

Our Service

Paid Ads

Campaigns built to boost your bottom line. We don't talk vanity metrics.

Meta Ads

Google Ads

TikTok Ads

Performance Creative

We don’t charge you more for creative production, we deliver 40 per month as a bare minimum at no extra cost. If your agency is pushing live the ads you send them, you’re basically running your own ads.

Growth Strategy

Media buying is dead. We don’t just push buttons in an ad account. Our conversations are about growth. We’ll talk about your products, offers, conversion rate just as much as we’ll talk about ad account strategy.

Who is Paradigm?

We’re an ecom focused growth partner helping brands achieve their potential with Creative Strategy and Profit Focused media buying.

25+
In house specialists across Creative and Paid Media
In house specialists across
Creative and Paid Media
£10M+
Ad spend per month
They talk ROAS, we talk
profit
Apply for a FREE Growth Audit

Why us?

Unparralleled creative offering

We deliver a minimum of 40 creatives per month to our partners at no extra cost. Other agencies can't match this level of volume and quality.

We’ve got skin in the game

We’re operating our own brand and bootstrapped it from £0 to £3m in ARR in just 12 months. Other agencies talk the talk, we’re walking the walk too.

Data obsessed

We live and breathe data. We remove ego, bias, and vibes from the conversation. Our Growth Strategists make decisions based on hard data which leads to results.

Book a discovery call

Their words, not ours

watch, learn, grow.

Insights on paid media, strategy, and scaling DTC brands - straight from the team representing 65 Ecom brands and spending over £50M a year on Meta.

Why You Should Never Turn Off an Ad
Binho Reached 9,000 Orders. ROAS Had Nothing to Do With It
£100M CFO Reveals What DTC Founders Get Wrong
Social Paradigm Group: The Merger of Social Nucleus and Paradigm Media
Why We Merged Social Nucleus and Paradigm Into a £50M DTC Powerhouse
40% Revenue Growth in One Year? Here's How Claudio Lugli Did It 👀
How Primo Scaled 500% Without Killing Their ROAS
Your Agency Says Scale  Your Finance Team Says Stop  Who's Right?
No Black Friday. No Discounts. 30% Growth Every Year.
How to Scale Your Brand in 2026: What's Actually Working on Meta Right Now
We Bootstrapped a Brand to £1.5M in 12 Months
You Don't Actually Want a Better ROAS
The 5 Biggest Meta Ad Myths in 2026
How Chrono Group Went From 1 Watch to a Dubai Empire
How Partnership Ads Are Changing the Way Brands Win on Meta
This new Meta feature unlocked 2x more Revenue Growth
Why Your Best Black Friday Could Bankrupt You in January
The Hidden $3M Profit Leak in Your Fashion Brand
Record ROAS, Dying Brand The Incrementality Problem Nobody Warns You About
Why Your Fashion Brand is Stuck at £1M
Nobody Cares About Your Brand
What We Learned from Meta's Roundtable Event
Why You Should Never Turn Off an Ad
Binho Reached 9,000 Orders. ROAS Had Nothing to Do With It
£100M CFO Reveals What DTC Founders Get Wrong
Social Paradigm Group: The Merger of Social Nucleus and Paradigm Media
Why We Merged Social Nucleus and Paradigm Into a £50M DTC Powerhouse
40% Revenue Growth in One Year? Here's How Claudio Lugli Did It 👀
How Primo Scaled 500% Without Killing Their ROAS
Your Agency Says Scale  Your Finance Team Says Stop  Who's Right?
No Black Friday. No Discounts. 30% Growth Every Year.
How to Scale Your Brand in 2026: What's Actually Working on Meta Right Now
We Bootstrapped a Brand to £1.5M in 12 Months
You Don't Actually Want a Better ROAS
The 5 Biggest Meta Ad Myths in 2026
How Chrono Group Went From 1 Watch to a Dubai Empire
How Partnership Ads Are Changing the Way Brands Win on Meta
This new Meta feature unlocked 2x more Revenue Growth
Why Your Best Black Friday Could Bankrupt You in January
The Hidden $3M Profit Leak in Your Fashion Brand
Record ROAS, Dying Brand The Incrementality Problem Nobody Warns You About
Why Your Fashion Brand is Stuck at £1M
Nobody Cares About Your Brand
What We Learned from Meta's Roundtable Event

Will you be our next case study?